AI for Connecticut & Springfield businesses

Practical AI that takes real work off your team's plate

I'm Diego González Cruz, a principal software engineer who builds AI products for a living. I help teams find where AI genuinely adds leverage, build it into the way they already work, and leave them able to run it on their own.

Tell me about your teamSee a client's results

What I do

Three ways to put AI to work

AI enablement for your team

Weekly working sessions on the projects actually on your plate, not a canned playbook.

  • How large language models work under the hood, so your team knows what to trust
  • Structuring Projects and writing prompts that hold up
  • Judging context and data quality instead of accepting whatever the model produces

Workflow automation

Recurring reporting, reviews, follow-ups and data entry, automated with checks you can rely on.

  • Start with the work that eats the most hours every month
  • Dashboards and repeatable workflows your team runs on its own
  • A plain answer when a workflow isn't reliable enough to trust yet, and what has to change first

AI assistants

Assistants that answer customers on your website, WhatsApp or Instagram, and hand off to a person when needed.

  • Connected to the tools you already use, like email, Google Workspace and your CRM
  • Built on the same stack as the assistant I run for my own company, THINKey

Client results

AI enablement for a finance team

Several months of weekly working sessions with a CPA-led finance team, working through their real projects rather than a canned playbook.

What we did

  • How large language models work under the hood, how to structure Projects, and how to write prompts that hold up
  • Judging context and data quality instead of trusting whatever the model produces
  • Automated recurring reporting and review processes that used to take hours of manual work every month
  • Dashboards and repeatable workflows the team now runs on its own

If you're looking for someone who will make your team genuinely capable with AI rather than just impressed by it, I'd recommend Diego without hesitation.

“Rather than handing over a canned playbook, he sat down with us each week and worked through the actual projects on our plate — figuring out where AI genuinely added leverage and where it didn't.”

“With Diego's guidance we automated recurring reporting and review processes that previously consumed hours of manual work every month, and built dashboards and repeatable workflows that our team now runs on its own.”

Nelson Vieira (LinkedIn profile, opens in a new tab)

CPA · Strategic Financial Leadership

Client · July 2026

Read the full recommendation on LinkedIn (Nelson Vieira's recommendation, opens in a new tab)

Who it's for

Teams with real work that repeats every week

  • Accounting and finance teams
  • Insurance agencies
  • Professional services firms
  • Small businesses with repetitive back-office work

Serving Connecticut and the Springfield, MA area.

How it works

  1. 01

    Talk

    We go through how your team works today and where the hours go.

  2. 02

    Pick

    We choose the one or two workflows where AI genuinely adds leverage, and I tell you plainly where it doesn't.

  3. 03

    Build and teach

    I build it with your team in working sessions, so they understand it rather than just use it.

  4. 04

    Hand off

    Your team runs the workflows on its own, with dashboards to see they're working.

Who you'd work with

An engineer who builds AI products for a living

Contact

Tell me where your team's hours go

A short note about your team and the work you'd like off its plate is plenty to start. I work in person around Connecticut and the Springfield area, and remotely. Prefer email? Write to diego@thinkey.us.

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